Publication advertising

Suburbs

The City of Kitchener shares information with the public using a variety of tools - including two publications Active Kitchener and Kitchener Life which are delivered right to homes throughout the city. Both publications are delivered four times per year to more than 65,000 homes in Kitchener. Copies of the publications are also available at community centres and other city facilities.

Active Kitchener

Active Kitchener is Kitchener's program and activities guide designed to help residents take part in activities that contribute to a healthy lifestyle and participation and involvement in the community. It includes information about activities and opportunities, registration and services that support residents' ability to participate in direct and indirect city programs (including those offered by our neighbourhood associations and community partners).

Active Kitchener is delivered four times per year to approximately 65,000 homes in Kitchener. 

2018/2019 deadlines and distribution dates

 Issue

 Advertisement due date

 Distribution date

 Spring 2019

 Wednesday, Jan. 9, 2019

 Friday, Feb. 15, 2019

 Summer 2019

 Wednesday, Apr. 3, 2019

 Friday, May 10, 2019

 Fall 2019

 Wednesday, June 26, 2019

 Friday, Aug. 2, 2019

Ad rates and online ordering

NEW! We are excited to announce that we have moved to a convenient online ordering and payment system for ordering ads in Active Kitchener. 

Our online ordering system may look familiar to you because it’s the same system used to register for leisure activities, and to book facilities or sports fields.

Please see below for easy, step-by-step instructions on how to order your ad. 

We offer two rate scales - one for registered non-profits and another for for-profit businesses. In order to qualify for the non-profit rate, your organization must provide a registered charitable or non-profit number.

Black and white advertising options:

Ad sizes

Ad dimensions

For-profit rates

Non-profit rates

Full page

7.125" wide by 9.125" high

$945.50 ORDER

$682.90 ORDER

Half-page horizontal

7.125" wide by 4.5" high

$630.40 ORDER

$394.00 ORDER

Half-page vertical

3.375" wide by 9.125" high

$630.40 ORDER

$394.00 ORDER

Quarter page

3.375" wide by 4.5" high

$367.70 ORDER

$262.65 ORDER

Eighth page

3.375" wide by 2.185" high

$157.60 ORDER

$136.60 ORDER

Colour advertising options:

If you are interested in colour ads, cover ads, or other specialty ads, please email or call us to order at 519-741-2391.

Notes:

  • If you require changes to your advertisement, a minimum $100 per hour design fee will apply.
  • Advertising in all four issues pays off! If you place the same size advertisement in all four issues each year, starting with the spring edition and ending with the winter edition, you will receive a 20 per cent discount on the winter billing.
  • Credit card payment is required at the time of ad submission.
  • Please email us if you are interested in colour advertising options.
How to order your ad online
  1. Click on THE AD RATES AND ONLINE ORDERING tab above.
  2. Find the size of ad you would like to order and click on the ORDER link.
  3. Click on green ADD TO CART button.
  4. Either login using your existing Active Kitchener login or register to create an account. Please use a generic business email to register for an account.
  5. Click NEXT button in screen that follows registration.
  6. Complete the following:
    • Which section you would like your add to appear in
    • If you would like to repeat a previous ad, and from which issue (if applicable)
    • Add any additional notes (if applicable)
    • Then click the NEXT button.
  7. Click PROCEED TO SHOPPING CART button. If you are HST exempt, please enter your coupon code here.
  8. Review order, then click PROCEED TO CHECKOUT button.
  9. Click WAIVER ACKNOWLEDGEMENT checkbox. Click NEXT button.  Note, this is a standard waiver used for program registration and is not applicable to your ad purchase. Because we are using a program registration tool for another purpose, we cannot remove this waiver.
  10. Enter your credit card information, then click PAY AND FINISH button.
  11. Choose to VIEW OR PRINT RECEIPT to see transaction receipt. You will also be emailed a copy of your receipt.
  12. Once your order is complete and paid, email your ad to active@kitchener.ca

You can also choose to view our step-by-step instructions via video.

Advertising submission information

Placement

Final placement of ads depends on layout requirements (exact positioning cannot be guaranteed). Pre-determined categories are available .

Proofs

You must provide an email address to receive a proof of your ad. Proofs will be sent to all advertisers to avoid errors. If we do not hear back from you by the date specified with your proof, the ad will run as it was sent to you. If you require changes to your advertisement, a minimum $100 per hour design fee will apply.

We do not accept hard copy or camera-ready artwork. Ads must be submitted digitally.

Ad formats

Please make sure file is the correct dimensions. All ads inside the book at black and white. Limited, premium placement colour ads are also available.

File formats

Accepted formats

  • .pdf (with all fonts included)
  • .jpg (resolution at 300 dpi minimum)
  • .tif (resolution at 300 dpi minimum all fonts rastered)
  • .eps (with all images embedded and all fonts outlined)
  • .ai (with all images embedded and all fonts outlined)

The following formats will not be accepted.

  • .doc or .docx
  • .xls or .xlsx
  • .pub
  • .png

If you prepare your ad in one of these formats, please save or export it as a .pdf or high res .jpg file before sending.

Kitchener Life 

Kitchener Life is a new publication from the City of Kitchener intended to share information about some of the amazing people, places, projects and events happening around Kitchener. Each issue will feature information and tips for your health, for your home, and of course, for your hood.

Ad submission
Kitchener Life is an eight page newsletter intended to share information with the public. Advertising space is limited. Please call 519-741-2391 or email life@kitchener.ca to inquire about availability.
2018 deadlines and distribution dates

 Issue

 Advertisement due date

 Distribution date

 Summer

 Thursday, April 26

 Thursday, May 31

 Fall

 Monday, July 23

 Thursday, Sept. 13

 Winter

 Friday, Oct. 26

 Thursday, Dec. 6

Ad rates

Actual Page Size: 11.875" wide by 14.75" high

Page is divided into 12 blocks in 3 columns and 4 rows. Each block is 3.375" wide by 3.4" high

Ads can be purchased in the following configurations. All ads placed will be full colour.

Ad  Ad size Blocks Specs Rate
A Full page 12x12 10.375" wide by 14" high $2700
B Half page horizontal 3x12 10.375" wide by 6.94" high $1350
C 1/12 page 1x1 3.375" wide by 3.4" high $225
D 1/6 page horizontal 2x1 6.875" wide by 3.4" high $450
E 1/6 page vertical 1x2 3.375" wide by 6.94" high $450
F 1/4 page horizontal 3x1 10.375" wide by 3.4" high $675
G 1/4 page vertical  1x3 3.375" wide by 10.4735" high $675
H 1/3 page horizontal 2x2 6.875" wide by 6.94" high $900
I 1/3 page vertical  1x4 3.375" wide by 14" high $900
J  1/2 page vertical 2x3 6.875" wide by 10.4735" high $1350
K  3/4 page 3x3 10.375" wide by 10.4735" high $2025
L  2/3 page 2x4 6.875" wide by 14" high $1800

The city has other advertising opportunities available. Learn more about how to partner with us.

For more information, please contact us at 519-741-2391.

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